My favorite way to gain brand awareness and sales for my clients in the beauty, fashion, and wellness space is through niche sub- affiliate networks like RewardStyle/LTK, and the newer beauty influencer power tool, ShopMy. These networks not only drive sales, but creates brand awareness that permeates though these niche communities online or to retail. … Continue reading
by Amy Harrin A vital part of the affiliate marketing space is knowing your vertical, and competition inside out. When launching a new affiliate program one of the first things I do is perform a deep competitive analysis, I will research my key competitors to see if they have affiliate programs, additionally, I will research … Continue reading
by Amy Harrin I am loving ShareASale’s new “Recruitment Tool”. It launched in January 2017, and for the first time ever allows us as merchants to reach out and e-mail top prospective publishers in ShareASale for free. I have personally been using it for 6 months and it is a winner! ShareASale does not make … Continue reading
by Amy Harrin HOW TO GET NEW AFFILIATES… FAST Now that you have launched your new program on CJ, the real challenge ahead is getting quality affiliates to find you, sign up, and perform for you. Every new affiliate program that launches appears on the home page of the CJ publisher dashboard for 30-days. As … Continue reading
Using Industry Trade Shows/Associations: I have a client that is in the crafting space, as you may know crafters are a passionate bunch, they like to share ideas with other creative types, and have a very engaged blogging community online. My client, a leader in publishing instructional guides for hobbies such as knitting, sewing, and … Continue reading
As an Affiliate Manager I am always on the lookout for new online partners, especially content sites ranking high, organically for search terms related to the products that I am marketing. I am a fan of coupon and loyalty web sites for reaching the masses, however there is nothing better than a strong niche publisher … Continue reading
Affiliate Program Tips for Merchants 